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By Elsa Iris Reyes, Founder of Toloache Consulting Chingona [cheen- goh -nah] : A slang word to describe a strong and successful woman In a world where we are constantly bombarded with negative updates and are in a constant state of existential dread, I remind myself of how lucky I am to be surrounded by incredible women. These women may be the first in their families to achieve remarkable milestones or be pioneers in their industries. Today, I’m thrilled to introduce you to

By Elsa Iris Reyes, Founder of Toloache Consulting Embracing Challenges: A Journey of Leadership The past year's ebbs and flows in the financial markets forced my scrappy instincts to kick in and sharpened my financial leadership. My early experiences with financial challenges instilled in me the importance of resourcefulness. Today, I find myself shaped by both scarcity and abundance, which has molded me into a confident and resilient leader. I am eager to share the lessons

A founder’s introduction blog post I have always believed that doing the right thing and doing well in business should not be at odds with one another. The brands and organizations that inspire my passion are those that work tirelessly to make the world a better place. Over the years, I have worked alongside founders who work hard to bring their vision to life. Yet time and time again, I see the same struggle emerge: how to build a financially sound business without losing si